Asian Paints, India's leading paint company, is proud to introduce a groundbreaking solution that transforms the way we approach interior waterproofing – Asian Paints SmartCare Hydroloc Xtreme. In a significant stride towards offering homeowners a stress-free and effective solution against interior waterproofing issues, Asian Paints has partnered with brand ambassadors Ranbir Kapoor and PV Sindhu to unveil this game-changing product. With its exceptional features and impressive five-year warranty against dampness and efflorescence, SmartCare Hydroloc Xtreme emerges as the ultimate choice for addressing extreme waterproofing issues.


Elevating Interior Waterproofing


As weather conditions grow increasingly challenging across the country, water leakage and dampness have become persistent issues for homeowners. Conventional methods often involve disruptive processes like breaking plaster and extensive civil work. However, with SmartCare Hydroloc Xtreme, Asian Paints offers an advanced solution that eliminates the need for such intrusive measures. This innovative interior waterproofing solution can be directly applied at the plaster level, revolutionizing the process and ensuring a hassle-free experience.


Unmatched Performance and Protection


The uniqueness of SmartCare Hydroloc Xtreme lies in its ability to provide superior performance even in the face of extreme conditions. The product boasts exceptional moisture resistance, allowing it to be applied on substrates with up to 90% moisture content. This feature ensures optimal performance and lasting protection, a critical factor for homeowners seeking reliable waterproofing solutions.


Customer-Centric Innovation    


Asian Paints places the well-being and peace of mind of its customers at the core of its mission. Driven by extensive market research, the company has empathetically recognized the challenges that homeowners encounter when dealing with traditional waterproofing methods, which often disrupt their living spaces.


Experience the Future of Interior Waterproofing


With its user-friendly application, exceptional moisture resistance, and a remarkable five-year warranty against dampness and efflorescence, Asian Paints SmartCare Hydroloc Xtreme establishes itself as the definitive choice for homeowners seeking lasting protection and peace of mind. To witness the product in action, check out the TV commercial showcasing its transformative capabilities.



About Asian Paints Limited


Established in 1942, Asian Paints has evolved into India's leading and Asia's second-largest paint company, boasting a consolidated turnover of ₹34,480 crores (₹345 billion). Operating in 15 countries with 27 paint manufacturing facilities, Asian Paints serves consumers across more than 60 countries. The company has been a pioneer in the paint industry, introducing innovative concepts like Colour Ideas, Safe Painting Service, Colour Next, and Asian Paints Beautiful Homes Stores. Asian Paints offers a diverse range of paints for decorative and industrial use, along with the SmartCare range for waterproofing, WoodTech products for wood finishes, and Adhesives range for various surfaces. The company's presence extends to the Home Improvement and Decor segment, offering bath and kitchen products, lighting, furnishings, and furniture. With an array of safe and supervised painting and interior design services, Asian Paints remains dedicated to enhancing the living experience of its customers.


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