Bollywood actresses are not just ruling the silver screen but are also making a mark in the world of fashion with their own labels. Balancing their successful acting careers with entrepreneurial ventures, these stars are redefining style and business savvy.
Here's a look at some leading ladies who are proud owners of their own fashion brands.
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Alia Bhatt - Ed-a-mamma:
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Alia Bhatt shared that during her pregnancy, she struggled to find stylish maternity clothing in India, which inspired her to launch Ed-a-Mamma. Combining her passion for sustainability and children, Alia envisioned a brand that nurtures young minds while sharing meaningful stories. Ed-a-Mamma ia a sustainable clothing line for kids that quickly became a massive success, with its revenues growing tenfold within a year of its launch.
Kritika Kamra - Cinnabar:
Actress Kritika Kamra is working to support and bring back local arts and artisan communities in Madhya Pradesh. Alongside her mother, Kritika has launched Cinnabar, a fashion initiative aimed at empowering artisans from her hometown of Chanderi, a region renowned for its exquisite handloom craftsmanship. The initiative not only promotes traditional Chanderi handloom work but also provides a platform for local weavers to showcase their exceptional skills.
Richa Chadha - Ehaab:
Richa Chadha, in collaboration with husband Ali Fazal, co-founded Ehaab, a distinctive homegrown fashion brand. Drawing inspiration from the cultural heritage of Lucknow, Ehaab is devoted to celebrating India's rich handcrafted traditions and empowering local artisans. More than just a fashion label, Ehaab is about celebrating and supporting the skilled craftsman who have kept India's cultural tradition alive for generations. The brand seeks to blend these timeless crafts with modern fashion, bringing them to the forefront while ensuring sustainable livelihoods for the artisans.
Soha Ali Khan - House Of Pataudi:
House of Pataudi is an ethnic wear clothing brand co-owned by Soha Ali Khan and Saif Ali Khan, inspired by the rich cultural heritage and legacy of the Pataudi family. The brand beautifully encapsulates the essence of royalty with its exquisite designs, intricate embroidery, and luxurious fabrics. Offering a wide range of traditional attire, including kurtas, sherwanis, lehengas, and sarees, House of Pataudi blends timeless elegance with modern aesthetics, making it a go-to choice for those who appreciate regal fashion.
Manushi Chiller - Dweep:
Dweep is a sustainable fashion brand co-founded by former Miss World and actor Manushi Chhillar, alongside renowned stylist Sheefa J Gilani. Rooted in their shared passion for art, oceans, and clothing, Dweep embodies a harmonious blend of island-inspired aesthetics and environmentally conscious practices. The journey of Dweep began in 2016, during Manushi’s tenure as a Miss India contestant. Their collaboration highlighted a gap in the market for sustainable fashion tailored to the Indian body.