Krafton India, in partnership with ZeptoLab, has officially launched Bullet Echo India. This marks a strategic development following the game's successful soft launch, which saw it quickly ascend to the top of various charts on the Google Play store. Bullet Echo India, designed specifically with Indian gamers in mind, is a tactical multiplayer PvP shooter game that encourages players to collaborate strategically in battle royale-style combat to emerge as the last team standing. The game has rapidly gained traction, topping the 'Top Free,' 'Action,' and 'New' categories since its initial release on April 4.


Adding a local flavour, the game introduces four culturally inspired skins — Maharani Sparkle, Dancer Mirage, and Raja Slayer — each reflecting elements of India’s rich heritage. Additionally, in an interesting crossover, the character Stalker is featured in a BGMI-themed skin, incorporating aspects from another of India’s popular games, further tailoring the experience to the local market.


ABP Live has reviewed Bullet Echo India, finding its graphics commendable and the concept to be fresh. The easy-to-pick-up controls are also an added bonus, earning a rating of 7/10. You can read the full review here.


At the heart of this release is Krafton's commitment to resonate with the Indian audience, an approach that appears to be paying off. Anuj Sahani, a prominent figure at Krafton India, expressed his excitement over the game's reception. "The overwhelming player response and our game's top rankings affirm our deep connection with Indian gamers' tastes and preferences,” said Sahani. He also highlighted the significant role of women developers in the creation of Bullet Echo India, noting their exceptional skill and innovation have set new industry benchmarks.


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Krafton India also plans to engage players continuously with updates and special events linked to Indian festivals, promising an immersive and dynamic gaming environment that keeps pace with cultural celebrations.


The game's launch has also caught the attention of several top gaming influencers in India. Known personalities, like Thug, are set to create specialized content for Bullet Echo India, aimed at their extensive YouTube followings, during this high-profile rollout.