New Delhi: The South Indian film industry has started giving surprising pan-India hits, especially after the pandemic. The regional film industry has revolutionized itself with great concepts attracting not only Indian but also world audiences.
While many high-budget Bollywood films recently had a disappointing run at the box office, the low-budget Telugu film ‘Karthikeya 2’ that had a small and quiet release in Hindi turned out to be the biggest success.
‘Karthikeya 2’, which came as a sequel to 2014 Telugu film ‘Karthikeya’, released in only 50 screens on Day One. But due to a positive word of mouth, it kept growing and has now collected over Rs 25 crore in Hindi. Globally, the film has hit Rs 100 crore and has turned out to be a massive blockbuster.
According to film critic and trade analyst Taran Adarsh, ‘Karthikeya 2’ is a silent hit given its’ performance at the box office. Taran Adarsh tweeted about the film’s box office collection in Hindi.
“#Karthikeya2 is a case study... Starting with ₹ 7 lacs [Day 1] to collecting ₹ 26.23 cr [Day 20] is REMARKABLE indeed... [Week 3] Fri 82 lacs, Sat 1.65 cr, Sun 1.77 cr, Mon 68 lacs, Tue 63 lacs, Wed 85 lacs, Thu 54 lacs. Total: ₹ 26.23 cr. #India biz. Note: #Hindi version,” his tweet read.
As the film continues its golden run at the box office, its director Chandoo Mondeti has been touted as the new big-league director.
And, it seems, Bollywood too is queuing up for him.
During a recent interview, SS Rajamouli, the director of 2022 blockbuster ‘RRR’, hailed ‘Karthikeya 2’ and compared it with magnum opus ‘Baahubali’, ‘KGF2’ and ‘Pushpa’.
With such a statement from the ace director, ‘Karthikeya 2’ is more than a box office success or pan-India recognition for Chandoo Mondeti.
Also, with ‘Karthikeya 2’, it is obvious that only the content is speaking when it comes to pan-India success.
Even Bollywood stars like Aamir Khan and Akshay Kumar are failing to bring the audiences to the theatres. But ‘Karthikeya 2’ has become a huge hit without any promotions, and it's only because of all the hard work and engaging narration of the film, the credit for which goes to Chandoo.