Maruti Suzuki, India’s largest carmaker, expects that its sales network will touch the 3,700 mark by the end of this financial year on the back of ramped-up production capacity at its Manesar-based plant, reported PTI. On Friday, Maruti Suzuki India inaugurated its 3,500th outlet, a Nexa sales unit, in Hyderabad.
The company’s outlet capacity has more than doubled from 1,300 dealerships a decade ago. The company added 237 sales outlets in 2021-22 and further 170 outlets between April-October this fiscal year. Maruti Suzuki India currently has a presence in around 2,250 cities and towns in India.
Maruti Suzuki India (MSI) Senior Executive Officer, Marketing & Sales, Shashank Srivastava told PTI, “We are likely to touch the 3,700 outlets mark by March-end.” The company's push to enhance sales infrastructure across the country reflects the expected increase in penetration of cars in a growing economy like India, he added.
"Now OEMs (original equipment manufacturers), including Maruti Suzuki, have portfolios of cars that cater not only to urban centres but smaller towns and rural areas as well," Srivastava said.
Maruti Suzuki India currently has a production capacity of over 15 lakh units per annum at both the Manesar and Gurugram plants and it also has access to 7.5 lakh units from parent Suzuki Motor's facility in Gujarat. MSI planning to ramp up its Manesar plant production capacity by 1 lakh units. The company has also started work at the new facility in Kharkhoda in Haryana which is expected to be operational by 2025 with a production capacity of 2.5 lakh units.
MSI Managing Director and CEO Hisashi Takeuchi said the 3,500 sales outlet milestone coincides with the 40 years of Suzuki's partnership with the people of India. “It is estimated that only 3 per cent people own vehicles in the country. This presents us an opportunity for growth, and offers mobility to those who aspire to buy a four-wheeler,” he added.
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