SEBI Guidelines Push Finfluencers To Reevaluate Content And Monetisation Strategies

SEBI's new regulations prohibit regulated entities from collaborating with these influencers, marking a significant step in protecting investors from potentially misleading financial advice

Regulatory Tightening: The SEBI now has restricted market intermediates like brokers and mutual funds from dealing with unregistered finfluencers. Image: ABP Live AI

Source : ABPLIVE_AI

The Securities and Exchange Board of India (SEBI) last week set stringent guidelines for unregistered financial influencers, commonly referred to as 'finfluencers.' These new regulations prohibit regulated entities from collaborating with these influencers, marking a significant step in protecting investors from potentially misleading financial advice and ensuring that all financial influencers operate within a regulated framework. Finfluencers, who offer advice on investing, personal finance,