Change is the only constant in life. Whether sudden or gradual, it takes us into a new realm, one which is different, unexpected and untried. For ABP Network too, it was time for a change and hence it is bringing in a significant change in the overall brand identity of all its channels. While the viewers have revived themselves, it is the need of the hour for media to evolve itself and as a responsible media organisation, ABP Network will go through a brand resurgence with limitless aspirations and an open mind.
Our idea of being limitless shows our commitment to give our viewers a platform of open mindedness where you will not be confined by your own beliefs, or by the beliefs of others. India is a land of infinite possibilities with people having limitless capabilities but partial and finite information which has created the walls of illusion, bringing restrictions to our minds and limiting us to utilise our true potential.
This transformation will breakfree the disillusionment and you will feel liberated to look at the world through an open mind.
One of the scariest and greatest things about seeing the world through an open mind is making yourself vulnerable but ABP Network has always been fearless and our limitless vision allows us to understand the paradigm shifts in the media industry. To cater to the changing consumption model our brand has come up with significant improvements.
Staying tuned to the ever-evolving nature of the present-day broadcast media this transition will bring before you a brand new logo that will explain and reflect our vision of being limitless which will build an open and informed society with relentless impartial coverage
ABP Network's new identity will not only give you an updated look and feel of how a modern media organisation works but our overarching vision for the consumers will empower you to lead your lives as limitless individuals having access to authentic information with zero prejudices directing you to think with an open mind as a responsible individual.
ABP Network has always believed in the users' first policy, and this overall brand transition will not only enhance the overall experience of the users but will also build and reinforce a more strengthened relationship between citizens and organisation that stands for the citizens, because we always put you first.
Stay Tuned!