New Delhi (India), March 10: Kick-Starting Air Cooler Manufacturing in 2019, Novamax scored 400% growth in the first year of opening, winning the heart of the Indian consumer. Manufacturing a wide range of coolers under the characterization of Desert and Commercial range, their product range starts from ₹ 9,000.
With decades of experience in design and equipment manufacturing, Novamax has been crowned after entering the Indian Home Appliances Market. Making feasible and durable appliances with global quality for all Air Cooling needs in the country is Novamax's Unique Selling Point.
Harshit Aggarwal, Founder of Novamax, highlighted their motto and said, “The idea behind Novamax coolers is to bridge the gap of quality vs. cost between the organized and the unorganized sector of cooler manufacturing in the country and to provide the customers with the best quality and long-lasting products at affordable prices. At Novamax, we strongly emphasize research and innovation to build every component of the air cooler, like motor, wiring, padding, and pipe, in-house at our factory in Greater Noida to reduce costs and ensure good quality.”
Greater Noida-established, Novamax also got their distribution to all states of the country and delivered their products online and offline. Along with the Factory Production of more than 15 Lakh coolers, Novamax has spread the wide-smile above 3 Lakh faces across the country.
Innovative Startup of the Year 2022, Novamax has already cracked through the consumer mindset of the territory. While along with their blockbuster, Rambo, they have touched the ceiling and are all set with their new product range this season.
A new range of Models in Gloster, Proto, and advanced designs of Rambo is expected to have a profitable sale this summer. While recalling the high demand in the market last year, they quoted, “During the summer of 2022, Novamax's model Rambo was one of the highest-selling models in India. The demands were so high that these were sold even after the season ended.”