Opinion | NRC To UCC & Olympics: How BJP Is Trying To Balance Ideology & Pragmatism In 2024 Poll Manifesto

PM Narendra Modi releases the BJP's election manifesto at the party headquarters, in New Delhi on Sunday.

The BJP manifesto for the 2024 Lok Sabha election – titled ‘Modi ki Guarantee’ – reflects a strategic shift for the party as it seeks a third term in power. The 2019 manifesto was marked by assertive pledges on the Ram Mandir and Article 370 — commitments now largely realised.  This time, the BJP appears to have tempered its approach, prioritising governance over controversy, and promises over polemics.  This nuanced change signals a party attuned to