SEBI's New Order Impacts Finfluencers: Major Setback for Influencers in Financial Space | Paisa Live

SEBI has issued a new order impacting finfluencers, increasing challenges for those not registered with the regulator. According to the order, individuals involved in stock market education can no longer use live, current market prices. Instead, they must provide examples using prices that are at least three months old. This move aims to bring more transparency and control to the financial advisory space, reducing the potential for misleading advice based on real-time market fluctuations. The new regulations are expected to affect numerous influencers who were previously providing updates based on live data, causing concerns among those who were heavily reliant on real-time content to engage their audiences and guide investment decisions. This shift marks a significant change in the way financial education is delivered in India.