Sara Tendulkar Takes On A New Role As Mumbai Franchise Owner In Cricket Esports League

Sara Tendulkar, daughter of cricketing legend Sachin Tendulkar, steps into a new role as the Mumbai franchise owner in a cricket esports competition.

'Owning the Mumbai franchise in GEPL is a dream come true,' said ara Tendulkar.

Source : PTI

Sara Tendulkar, daughter of cricketing legend Sachin Tendulkar, has been announced as the owner of the Mumbai franchise in the second season of the Global e-Cricket Premier League (GEPL), an esports competition organized by JetSynthesys. The league, which is played on the popular mobile game Real Cricket, has grown significantly since its inaugural season, with player registrations increasing from 200,000 to 910,000.

GEPL has positioned itself as a major player in cricket esports, with a multiplatform reach of over 70 million and streaming over 2.4 million minutes of content across platforms such as JioCinema and Sports18. The second season aims to expand on its initial success with more teams, an advanced league format and a grand finale scheduled for May 2025.

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Speaking about her new role, Sara Tendulkar highlighted her enthusiasm for the growing esports industry and its intersection with cricket. 

“Cricket has been an integral part of our family. Exploring its potential in e-sports is thrilling. Owning the Mumbai franchise in GEPL is a dream come true, merging my passion for the game with my love for the city. I'm eager to collaborate with our talented team to build a beloved e-sports franchise that inspires and entertains,” she said.

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JetSynthesys CEO Rajan Navani expressed confidence in Sara’s involvement, emphasising her appeal among young audiences and the potential for esports to expand its reach in India.

”We are thrilled to welcome Sara Tendulkar as the franchise owner of Mumbai team. Sara is a true representation of the new gen Z creator and influencer ecosystem in India, a critical driver of the future of this country. Her deep-rooted interest in sports and esports, coupled with her immense popularity, makes her an ideal partner in our mission to take esports to the masses. This collaboration will help us expand GEPL’s reach, connect with fans from all walks of life, and create new grassroots opportunities for aspiring players.”

With the upcoming season set to feature enhanced gameplay on Real Cricket 24, GEPL organizers believe that the addition of prominent franchise owners like Sara Tendulkar will contribute to the league’s continued growth in the digital sports ecosystem.